Redesigning My Own Portfolio: From a Generic Template to a Client-Converting SaaS-Style Platform
The Problem with My Own Website A developer’s portfolio is their most important sales asset — and mine wasn’t doing its job. The old design had the skeleton of a portfolio: a hero, a project grid, a contact form. But it had no character, no visual weight, and no sense of craft. Light background, generic […]
Jennyviv From Invisible to Operational: How a Fashion Boutique’s WooCommerce Store Was Rebuilt for Real Business Growth
The Business Behind the Brief Jennyviv is a family-run online boutique based in Independence, Kentucky — selling overstock, boutique finds, and everyday essentials across fashion, home, beauty, kids, and more. By the time this project began, the store had a working WooCommerce setup, a growing product catalogue of 200+ items, and a client who genuinely […]